About the role
SEO - Mumbai You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks to maximize ROI. You’ll Make a Difference By: Execute tests, collect and analyze data, identify trends and insights, Track, report, and analyze website(including mobile) analytics. Perform ongoing keyword discovery, expansion and optimization & Research and implement SEO recommendations Research and analyze competitor advertising links & develop and implement link building strategy Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. Work with editorial and marketing teams to drive SEO in content creation and content programming Only If You: In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) Solid understanding of performance marketing, conversion, a/b testing and online customer acquisition Proven SEO experience & SEM experience managing PPC campaigns across Google, Yahoo and Bing. Up-to-date with the latest trends and best practices in SEO and SEM It’s A Bonus If You Also: Working knowledge of HTML, CSS, and JavaScript development and constraints Previous start-up experience Are a Cricket and/or Football Fan
Key responsibilities
- check_circleCollaborate with the team on day-to-day project tasks
- check_circleLearn tools and processes used by the organization
- check_circleDocument work and participate in team meetings
- check_circleSupport quality checks and continuous improvement
Requirements
- check_circleExecute tests, collect and analyze data, identify trends and insights, Track, report, and analyze website(including mobile) analytics.
- check_circlePerform ongoing keyword discovery, expansion and optimization & Research and implement SEO recommendations
- check_circleResearch and analyze competitor advertising links & develop and implement link building strategy
- check_circleRecommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- check_circleWork with editorial and marketing teams to drive SEO in content creation and content programming
- check_circleIn-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- check_circleSolid understanding of performance marketing, conversion, a/b testing and online customer acquisition
- check_circleProven SEO experience & SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- check_circleUp-to-date with the latest trends and best practices in SEO and SEM
- check_circleWorking knowledge of HTML, CSS, and JavaScript development and constraints
- check_circlePrevious start-up experience
- check_circleAre a Cricket and/or Football Fan
Skills & keywords
Benefits & perks
- check_circleMentorship
- check_circleCertificate of completion
- check_circleFlexible work arrangement where applicable