Account Manager, Paid Search & Social

About the role

Account Manager, Paid Search & Social About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com. About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com. At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: - Be Extraordinary by Leading Collectively to Inspire transformational Creativity. - Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. - Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Account Manager – Search and Social (Hybrid) Overview: The Account Manager – Paid Search and Paid Social is responsible for developing and leading the paid search and paid social media approach and executing these tactics via multiple search and social channels. As the Account Manager, you will be responsible for the day-to-day management and support of a global client’s paid search and social initiatives. This includes developing strategy and managing the execution of paid search and social campaigns based on the client’s business objectives. YOUR IMPACT: - Manage paid search and paid social media campaigns (Google, Bing, Facebook, Instagram, X, Snap, Linkedin, Pinterest, TikTok) - Create, manage and execution of strategic paid search and social plans that meet client’s goals - Define a campaign strategy and deliverables plan that exceeds client expectations - Create, present and gain client approval on campaign strategies and tactics - Oversee, deliver and lead Account Management business processes - Monitor, track, evaluate and optimize campaign performance to maximize client investment - Cross-functional campaign development with internal biddable teams as well as sister media agencies - Maintain positive client relationships, expectations and communications with the assistance of internal resources - Build on an existing level of paid search and paid social media expertise and develop a reputation for innovation and efficiency - Stay up-to-date with industry trends and developments in paid search and paid social, digital marketing as well as consumer behaviour and recommend improvements to accounts - Lead in the creation of new business presentations, POVs, best practices and key process documentation YOUR QUALIFICATIONS: - Hands on experience planning and executing paid search and paid social campaigns - Knowledge of paid-search and paid-social platforms (Google Ads, Search Ads 360, Bing Ads, Facebook/Instagram, X, Snap, Linkedin, Pinterest) - Great attention to detail and time management skills - Minimum of 2 years of paid search and paid social experience - Ability to interact in a professional manner and deal with clients in a fast-paced environment - High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint - Technical and analytical mindset Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP Media is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media, please send an e-mail to WPP Media Leave Administration at [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process...

Key responsibilities

• check_circleCollaborate with the team on day-to-day project tasks
• check_circleLearn tools and processes used by the organization
• check_circleDocument work and participate in team meetings
• check_circleSupport quality checks and continuous improvement

Requirements

• check_circleBe Extraordinary by Leading Collectively to Inspire transformational Creativity.
• check_circleCreate an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• check_circleLead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• check_circleManage paid search and paid social media campaigns (Google, Bing, Facebook, Instagram, X, Snap, Linkedin, Pinterest, TikTok)
• check_circleCreate, manage and execution of strategic paid search and social plans that meet client’s goals
• check_circleDefine a campaign strategy and deliverables plan that exceeds client expectations
• check_circleCreate, present and gain client approval on campaign strategies and tactics
• check_circleOversee, deliver and lead Account Management business processes
• check_circleMonitor, track, evaluate and optimize campaign performance to maximize client investment
• check_circleCross-functional campaign development with internal biddable teams as well as sister media agencies
• check_circleMaintain positive client relationships, expectations and communications with the assistance of internal resources
• check_circleBuild on an existing level of paid search and paid social media expertise and develop a reputation for innovation and efficiency

Skills & keywords

Benefits & perks

• check_circleMentorship
• check_circleCertificate of completion
• check_circleFlexible work arrangement where applicable