About the role
Growth Affiliates-Paytm Money Key Responsibilities:- 1. Channel Ownership & Growth Own end-to-end affiliate channel performance from partner onboarding to scale Drive acquisition with a focus on quality metrics (IR FT), not just volume Build a sustainable and scalable affiliate growth engine 2. Partner Ecosystem Development Build and manage relationships with affiliate networks (vCommission, Admitad, etc.), fin-influencers, publishers, and deal platforms Onboard and scale high-quality direct affiliates and strategic partners Identify and unlock new affiliate growth opportunities (content, comparison platforms, communities, etc.) 3. DRA Channel Buildout Set up and scale the DRA (Digital Referral Agent) channel Ensure compliance with regulatory requirements and internal policies Define onboarding, training, tracking, and payout mechanisms for DRAs 4. Performance & Optimization Optimize payouts, funnels, and landing journeys to improve CAC and conversion rates Drive continuous experimentation across creatives, messaging, and partner cohorts Improve affiliate-driven funnel metrics: Signup KYC IR FT 5. Analytics & Governance Own channel-level reporting: CAC, ROI, cohort performance, partner-level metrics Implement strong tracking, attribution, and fraud detection mechanisms Ensure traffic quality and prevent misuse or arbitrage 6. Cross-functional Collaboration Work closely with Product, Marketing, Compliance, and Analytics teams Influence onboarding flows and growth experiments for affiliate traffic Align affiliate strategy with broader acquisition and business goals Requirements 810 years of experience in affiliate / performance marketing, with mandatory experience in stock broking / fintech Strong understanding of broking acquisition funnels (Signup KYC IR First Trade) Proven track record of scaling affiliate channels with measurable ROI Hands-on experience with affiliate networks (vCommission, Admitad, Impact, etc.) and direct partnerships Experience or exposure to DRA model and regulatory frameworks in financial services Strong analytical skills ability to drive decisions using CAC, LTV, cohort analysis Experience in managing large budgets and optimizing for efficiency at scale Strong stakeholder management and ability to work across Product, Compliance, and Marketing teams. Good to Have Experience in high-scale consumer internet / fintech platforms Exposure to fraud detection and traffic quality frameworks Understanding of compliance constraints in broking/financial products Noida, Uttar Pradesh
Key responsibilities
- check_circleCollaborate with the team on day-to-day project tasks
- check_circleLearn tools and processes used by the organization
- check_circleDocument work and participate in team meetings
- check_circleSupport quality checks and continuous improvement
Requirements
- check_circleRelevant education or self-taught skills for the role
- check_circleStrong willingness to learn and take feedback
- check_circleGood communication in English (written and verbal)
- check_circleAbility to commit to the internship/role duration
Skills & keywords
Benefits & perks
- check_circleMentorship
- check_circleCertificate of completion
- check_circleFlexible work arrangement where applicable